Dough 2 Go is a small donut shop opening in Downtown, Sacramento, ready to establish its mark and presence within the community. This donut shop strives to create a unique and efficient experience for its customers by offering them with a wide assortment of toppings to choose and the ability to customize their donut to their own liking. In order to make a name for themselves, they needed a brand identity and a business system that reflects its unique and fun experience. This includes a logo mark, business card, letterhead, envelope, and card.

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